How to Make a Sticker Mockup in Procreate

Creating Sticker Mockups

If you haven’t used your Cricut to create stickers – what are you waiting for?! Making stickers with your craft machine is easy to do and can be a great way to add bonus goodies to your packaged orders in the form of freebies. Plus when used WITH packaging, they add a personal touch instantly to all handmade items. I mean, let’s be honest – we all had an obsession with stickers when we were younger.

 

No matter if you are buying the designs from some amazing sticker creators like shown below OR you can creating your own in programs like Procreate, there are a few ways to show your sticker designs off without having to break out the Cricut – mockups! Mockups are a zero-waste solution to testing products before you spend the time, money, and resources creating them.

 

Now while you can purchase mockups to use right away in photoshop with smart objects (I’ll have some links to my favorite sets), you can create mocksup using tools you may already have on hand, especially if you create your own stickers. Grab your iPad besties, because I am going to show you a quick way that you can create a simple mockup in Procreate that will display your design in a fun way.

 

I want to preface this with saying that I sell on Etsy, so this tutorial will be based using Esty recommended size requirements which you can find here. They are 2,000 px for the SHORTEST side with a resolution of 72 pixels per inch and a ratio of 4:3. So what does that mean? Well to sum it up, Etsy wants horizontal photos uploaded to their site with a size of 2666 × 2000 at a minimum. They automatically crop your image, so you want your focal point in the center. * I think that 2,666 is a weird number and if you do to, feel free to use 3000 × 2250.  If you want to check out where I came up with these numbers, be sure to visit the 4:3 calculator.

 

*When you upload the image, you can edit the listing photo to show where you want, but I have returned to my shop plenty of times to find out that they restored it to the default. It’s better to set your image up correctly before you move forward to save yourself fixing issues in the future.  

Disclaimer this post contains affiliate links, any purchase that you make by clicking on one of these links will not cost you anything more, but I will get a small commission on the sale.  

 

Now that THAT side track is done, let’s get back to making a mockup in procreate!

Making A Sticker Mockup in Procreate

Open up the app Procreate. Procreate wonderful drawing app that countless designers use. When paired with the Apple Pencil, it’s a heaven sent! If you already own this then you know what I am talking about. 

 

Set up your document sizing using the ratio we talked about earlier (4:3). For this tutorial, I will be using the 3,000 px by 2250 px. and a DPI of 300. Etsy only requires a 75 DPI, however, startig with 300 will allow you to use this photo in other places, giving you the BEST quality that you could want. 

 

Insert your photo by tapping the wrench icon in the top left and clicking “insert photo”. Select your sticker photo and the program will automatically place it on the screen.

Since most sticker outlines will be white to help your Cricut machine understand where to cut, you will want to change the background of the document so that you can see what we are looking at. You can do that by tapping the stacked boxed in the top right corner of the screen, tapping on the background color layer, and selecting a darker color.

Now that we can see the background, duplicate your sticker layer a one time and hide the orignal  as this will be your focal point. To duplicate, you can hit the double squares (layers panel) in the top right and swipe swipe left. Resize the duplicate layer by tapping the arrow icon and using the bounding box to drag it down to a smaller size. Duplicate this layer a few times so we can start to fill the background up with sticker designs. Start rearraging the stickers in the background to overlap each other (think of this as a “I just dumped ALL of my stickers on the table photo). 

You end up with something like this. To be honest, after I fill up about a quarter of the screen, I merge all of the layers and duplicate that a few times to completely fill out screen. After the dark is covered, I go back and add a few extras to break up some odd repeating patterns until I get the results that I want. 

Now that the base layer is done, let’s blur this layer so that our hidden sticker layer will be the MAIN focal point. To do this, you will want to tap the magic wand icon in the top left of te screen and select “Gaussian Blur” and then layer. Slide your finger across the screen to achieve the desired look. Now unhide your orginal sticker and BOOM! You are left with something like this. 

 

To make sure customers understand what they are getting, you can add sizes with simple text at the bottom or add arrows to show wdith by height.

 

If you are intersted in seeing a way to show scale in mockups, check out the next blog post <coming soon!>

Sticker Mockups

There are several shops that already offer mocks that you can use that showcase your stickers “in the wild”. Be it hand simply holding the stickers, stickers on a laptop, or stickers on packages (similar to what is shown below). You have a wide variety of options for creating and selling your handmade stickers. 

If you are interested in any of the mockups to the right, check the links out below

  1. Hand Mockup
  2. Planner Mockup
  3. Laptop Mockup
  4. Candy Jar

Some Fave Packing Stickers:

You can find great packing sticker designs like this from Nicole Andrew and many other designs. To see a few of my favorite design bundles, check out the links below:

 

  1. Ultimate Sticker Collection (shown to the right)

  2.  Best Selling Stickers  (used in this tutorial)

  3. Small Business Sticker Bundle 

Setting Up An Etsy Shop

Let's Build A Shop! Part 1

I am so glad to see you taking the leap into becoming your own boss and creating financial freedom. If you are still on the fence, check out my last post here. Creating an Etsy shop as a whole is pretty straight forward. There are some things that we are going to touch on that will help you build your dream shop but let’s start with the basics – opening the doors. 

 

If you haven’t already, use my personal afl link to get your first 40 listings for FREE! Once you click it, follow the onscreen prompts until. you get to the “Shop preferences page as shown below.  

Shop Preferences

This is the easiest section to fill out as this is all about YOUR preferences when it comes to viewing your shop. All you have to do is select your language, country, and the currency you are pricing your items at. The last question has no impact on your shop, Etsy is just interested in knowing who is signing up for their site.  

Naming
Your Shop

This might be one of the hardest things for any crafter just starting out to decide on. Don’t worry though, if you HATE what you pick, you are able to change it one time without any reviews from Etsy. A third time requires Etsy approval. When it comes to picking your name, you want to have something that can grow with you. I would avoid “DogShirts4Life” unless you are certain that you will always sell dog shirts.

Creating a Listing

It’s time to create our first listing! By taping the “+” box, it will bring you up to the listing pages. We will go over each of those sections together.

Adding
Your
Listing
Photos

The first thing you will do each time you create a listing is to add photos. Etsy allows you to add up to 10 photos, with the first one being what your customers will see in the searches. Make sure your first photo is impactful! I know you should never judge a book by the cover, but with online shopping, it’s important that we put our best face first. While you don’t have to have 10 photos for a great listing, the more you can have, the better for you. Taking multiple photos of your product from different angles and props for size references can help your potential customer understand what they are looking at. 

 

Protip – You can even add photos of your policies, an “About the maker” photo, coupon code announcements for building an email list, or sizing information. 

It's All In The Details

Now that we have our listing photos out of the way, you need to fill out the details that will help your potential customers find you. Etsy’s search allows customers to sort by materials, categories like household decor, party, and bumper stickers. Filling out as much of this information as possible will help the customer find exactly what they are looking for – your product!

Listing Title – This is what Etsy will display to the customers so make sure it descriptive of what you are selling. If you are an artist that paints cows and your latest painting you want to call it “Pasture Attitude”. As cute as that name is, your potential customer won’t be searching for that. Instead trying a title like “Cow in Pasture Decor | Cow Wall Art ” will put you into search results that your customers are typing in. 

About This Listing – Here you will select from the dropdown menu who made it, what the item is, and when was it made. There are several options for each one, so be sure to select the best ones for your product.

Category – Etsy allows a wide variety of sellers and products. To browse the options, start typing out what your item is and different suggestions will begin to populate under the box. Take for example our painting earlier, typing “painting” pulls up options like art and collectibles, home decor, and painting kits. By clicking on a suggestion, the space under the box will fill with key terms that Etsy is going to assign to your listing. Be sure to review the terms and if they don’t fit, pick another category by typing in the box again. 

Depending on what you select, each category will pull up additional listing specs like the season, holiday, size, etc

Renew – Every listing has a virtual shelf-life. Typically that shelf-life is 4 months from the day you post it or until it sells. By selecting automatically, your listing will renew after every sale (until completely sold out) or after its expiration date.

Type – Here you will choose if you are selling physical or digital products. A physical product is going to be one that you physically ship to a customer and a digital one they will download on their own. 

The meat and potatoes!

While every part of the listing is important, if I had to put it into terms of food, THIS is the meat and potatoes of your listing! 

Description – Add all of your information here. THIS is where you really sell your product and yourself as an artist! Start by describing your piece. What makes it special? What is the size? What material did you use? Why should they buy from you? You can include breaks in your description to include special care information or even links to other products in YOUR shop that are similar in nature. If you have any hidden coupons like buy 3 shirts, get 1 free with code “341shirts” or even free shipping on orders over $50,  this can help you convert to higher sales and can help fill your description with vital information.

Protip – The use of CAPS for titles, formating like — this — and even emojis is encouraged! Now don’t make it look like a 9th graders phone, however, using emojis can help bullet point and draw the customer’s eye to important information. 

Sections – Sections are a useful tool in keeping your shop organized. You can create categories like “Men’s Shirts” “Women’s Shirts” “Seasonal Signs” “Car Decals” and more. You are given 20 categories so give yourself time to think about what groups you should create to help your customers search within your shop. 

Tags – This is where Etsy SEO comes into place. SEO is search engine optimization. What you type in here will tell Etsy’s search bots how you want to show up in search results. Avoid using short terms like “gift” or “painting” as these won’t put you high in the search results. Using long-tail words (what customers are typing in) will help make sure you land where you need to be. Think again about what your customers will be looking for to find your sign. Terms like “Funny Bathroom Decor” “Bathroom Wordsearch sign” “Cute Bathroom Signs”  even “Gifts for new home” can prove to be helpful. If your term is too long, you can fill it out like funny bathroom, bathroom decor putting your terms together. 

 

Protip SEO is a HUGE part of Etsy and to help you better understand it, I recommend checking out eRank. Anthony Wolf, the creator, built the platform with Etsy businesses in mind!

 

Materials  – As the name suggests, this is where you include the material you used for your item if you want. This helps your customers know what they can expect. Some customers have allergies to certain fabrics or metals so this information can help prevent future problems for both the customer and you. These terms can also help with the search so it’s good to add them!

Inventory
and
Pricing

So are you ready to talk numbers? Here you will set the price of your product as well as how many you are selling. You can assign a SKU to the item to help you track inventory if you are producing and storing your products. You can also create variations that will allow you set different price points for each. For example, you sell a decal in different sizes – 3 inch all the way to 20 inches. When you add variations you can make sure that you adjust the prices for each of those sizes.  If you take personalizations on items, you are able to set that upo as well. Be sure to ask for any information that you will need for your customers. 

Shipping

We have finally made it to the end of the line – shipping. Here you are able to select a flat fee OR use Etsy’s built in calculated shipping. You can also let your customers know the processing time (from the date they order, how long it will take you to dispatch the item). After you fill this information out, you can save what is called a shipping profile which will allow you to select these setting in the future for a faster listing process. 

Shipping

We have finally made it to the end of the line – shipping. Here you are able to select a flat fee OR use Etsy’s built in calculated shipping. You can also let your customers know the processing time (from the date they order, how long it will take you to dispatch the item). After you fill this information out, you can save what is called a shipping profile which will allow you to select these setting in the future for a faster listing process. 

We are done...for now

Opening An Etsy Shop &#8211; Part 2After filling out all of this information, you can hit that save button at the bottom of the screen! Congrats bestie, you have just create your first listing and are one more step closer to opening your doors. Are you ready to move ahead? Check out Part 2 of opening an Etsy shop here. If you have any questions, please feel free to reach out to the group, I would be more than happy to help.