5 Things You Need to Know Before You Start Selling On ETSY
When I first got to know about ETSY, I was impressed as ETSY is among one of the very few platforms that promotes the hard work of artisans. If you too are looking to sell your handmade crafts, you should definitely consider ETSY. However, selling your products in the ever-so-competitive market is no piece of cake. So today here, I’m going to share some tips selling on etsy that you should know before starting! Let’s start with going over how to start selling on ETSY by setting up a shop:
How To Start Selling on ETSY
To start selling on ETSY, you will need to set up your shop by getting registered on the site. Good news: you can set up your shop on ETSY without paying a single penny! Although there’s a cost of selling on ETSY. You have to pay a small amount of $0.20 per listing to get started!
The following steps will walk you through the process of getting registered:
- Visit ETSY’s homepage and click on the button that says ‘Sell on Etsy’. Once you are directed to the new page, click ‘Open your Etsy Shop’.
- Choose your preferences. Such as, your location, the language in which you will describe your products, and the currency in which you’d like to trade.
- Choose the name of your shop. It can be anything that comes into your mind but I say, go creative! Come up with something unique, short, eye-catching, and easy to pronounce. You should also ensure that the name of your shop resonates with your products!
- Start listing your products. This is the step that matters the most so make sure you are doing it right! You need to be a lot patient with it because trust me, I know sometimes you would feel like smashing the screen of your computer!
- In the next section, i’ll explain how to list your products on ETSY. But hold on! if you don’t find this information enough. Check out this post on setting an etsy shop!
Listing Products on ETSY
- Upload several photos of each product from different angles.
- Write a product description that is on point! Research relevant keywords and include them in the description as well as the available tags. Make sure to include common questions asked about your product and any allergy concerns.
- Include shipping fees. Don’t, I repeat, don’t just randomly enter any number. Write down a fully calculated amount so you don’t end up paying the shipping from your pocket. This is a mistake almost every newbie makes (myself included on several occasions)!
- Select your payment method. I personally use either PayPal or ETSY Payments as I believe these methods are the easiest. This is the most preferred ones from sellers. Check out more on setting payments in my other post by clicking here.
- Add your billing information and you’re all set!
5 Must Know Tips Selling on ETSY
- Well, for starters, you need to ensure that your product’s photographs are exceptional! People need to be attracted to your products when they view your shop. Make sure it’s clear what you are selling. Don’t make people guess.
- I cannot emphasize this enough, LEARN SEO. Following the correct SEO technique and using the right keywords is the key to organically bring your products to the top and get more sales. Use tools to find keywords related to your business. ERANK is an incredible tool with a free plan!
- Don’t go blindly setting prices. Calculate your costs, include the shipping charges and the listing fee, and keep in mind that you will have to pay a 5% transaction fee upon each sale. Make sure you are earning a profit, but keep your profit margin low! [If you need help on pricing, check out our Cost Calculator too]
- Give your products a unique edge over your competitors. People need to see a reason to choose YOUR shop over the shop of your competitors.
- Market your products through digital media! Link your shop to your socials, introduce coupon codes, offer discounts, etc. Or, you can use paid promotions offered by ETSY to bring your listings to the top. Remember people buy from people so YOU are the face of your company.
I can go on and on about tips selling on etsy but I think if you have come this far, you should now have a pretty great idea about it yourself. These small tips will help you get started. Set up your shop on ETSY now and start selling, your experience will make you learn better!